Selected Work — 001
A sharper digital presence for an established menswear retailer — designed to better reflect the quality, personality and service customers already experience in-store.
JACK DUNNE
Contemporary menswear. Personal service. Everyday confidence.
The project
Jack Dunne is an established Gorey menswear business with a strong reputation for quality products, personal service and a loyal customer base.
The goal was to create a digital presence that felt as considered as the in-store experience, while making the business easier to discover, understand and engage with online.
The challenge
The existing online presence did not fully reflect the quality, personality or professionalism of the retail business.
The project needed to create a clearer brand story, improve usability and give customers a stronger first impression online.
The response
The site was approached as a commercial tool rather than a digital brochure.
Clear navigation, stronger messaging, cleaner design and search-friendly structure were used to create a more confident and effective customer journey.
What WHELHAUS delivered
Website strategy & structure
Responsive web design
Content hierarchy & messaging
Technical SEO foundations
Local search optimisation
Conversion-focused calls to action
The outcome
The finished site gives Jack Dunne a stronger digital foundation — one that better reflects the business, improves the customer journey and supports future search visibility and digital growth.
Next project
If your current website no longer represents the quality of your business, that is usually a sign it is time to rebuild it properly.
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